ABOUT

Laura Adrianna is an advocate of conscious fashion, clean beauty and lifestyle.

Currently a Digital Producer at Selfridges & Co  (since March 2019) and worked on sustainable initiatives such as SelfridgesBuying Better / Inspiring Change,  Project Ocean: Beauty Booth’ ‘Bright New Things, Happy x Nature by Kate Hudson & REFORMATION online and in store activations and most recently Selfridges Christmas Future Fantasy.

From Feb –– Sept 2019,  a Consultant at CloudTwelve a wellness and lifestyle club in an affluent district in West London where she created content and help build a cult community from her personal network, influence and strategic partners.

From 2014 – 2018, she held a position of Brand Creative at Net-A-Porter .

Until 2018, Laura Adrianna  ran a conscious fashion, clean beauty and eco travel blog, GOING GREEN, (which now functions as visual diary of her sustainable lifestyle and portfolio of her work).  She has grown her cult following quickly from her social feed due to her clean and minimal aesthetic in shining a spotlight on curating her favourite conscious fashion style  and clean beauty daily routine which resulted in speaking as guest panelist at Green Utopia Sustainability & Wellness Festival‘at Arboretum members club, PR PUSH CONNECT X SUSTAINABILITY and this month VADA Voices on Sustainability  and FEMALES NARRATIVES, Fashion Circle event held at The AllBright in London this month in February 2020.

In 2019,  Laura launched a lifestyle app that solves cities biggest challenge: water waste and managing pollution. KLEEN was created in her kitchen and shortly after
shortlist as ‘ App of the Year’ category by BusinessGreen Technology Awards and selected by Mayor of London, Better Futures an initiative that supports clean tech businesses. In addition,  invited to speak at Financial Times to share her expertise in the future of car care and why a new alternative for car car is essential.

Laura highlights include:

2020: Panelist at AllBright, FEMALES NARRATIVES, Fashion Circle event held at The AllBright in London this month in February 2020.

2019: Featured in Financial Times, Eluxe Magazine, Absolutely Mama and most recently featuring my views on on ways to shop leather responsibly on Simply Vegan Magazine.

2019: Mentor at Make It Your Business  a nationwide initiative to encourage and support women to start your own business since 2017.

2019: Selected  for Spring Summer 2019 Collection Campaign LaBante, Designer PETA Approved Vegan brand that will be featured LaBante Website, Concession Partners, LaBante Look book and Social Media.  

2019: Contributing Digital Fashion & Lifestyle Editor reporting on conscious fashion, clean beauty & celebrity interviews on D-Journal

2019: Selected to spend a day at The Body Shop animal – free lab and learn how the brand.

2019: Re-launch of GOING GREEN series blog

58 Lifestyle ambassador newest travel size range and Christmas Holiday Collection in September 2018. 

Contributing Digital Fashion & Lifestyle Editor reporting on conscious fashion, clean beauty & celebrity interviews on D-Journal in 2018.

Selected for Channel 5 TV series in London showcasing her “green” lifestyle as a business owner (@Kleen-app) in 2018.

Invited to speak at Financial Times to share her journey at a clean tech business (only 6% of women) owner and views on the future of car care in 2018.

You can follow me on Instagram @lauraxadrianna and series GOING GREEN

CONTACTS: For press, related enquiries, please contact at:  lauraadrianna@hotmail.com