Laura Adrianna is an advocate of conscious fashion, clean beauty and lifestyle.
Currently a Digital Producer at Selfridges & Co and worked on sustainable initiatives such as Selfridges‘ Buying Better / Inspiring Change, Project Ocean: Beauty Booth’ ‘Bright New Things, Happy x Nature by Kate Hudson & REFORMATION online and in store activations and most recently Selfridges Christmas Future Fantasy.
From Feb – – Sept 2019, a Consultant at CloudTwelve a wellness and lifestyle club in an affluent district in West London where she created content and help build a cult community from her personal network, influence and strategic partners.
From 2014 – 2018, she held a position of Brand Creative at Net-A-Porter .
Until 2018, Laura Adrianna ran a conscious fashion, clean beauty and eco travel blog, GOING GREEN, (which now functions as visual diary of her sustainable lifestyle and portfolio of her work). She has grown her cult following quickly from her social feed due to her clean and minimal aesthetic in shining a spotlight on curating her favourite conscious fashion style and clean beauty daily routine which resulted in speaking as guest panelist at Green Utopia Sustainability & Wellness Festival‘at Arboretum members club, PR PUSH CONNECT X SUSTAINABILITY and this month VADA Voices on Sustainability in London.
In 2019, Laura launched a lifestyle app that solves cities biggest challenge: water waste and managing pollution. KLEEN was created in her kitchen and shortly after
shortlist as ‘ App of the Year’ category by BusinessGreen Technology Awards and selected by Mayor of London, Better Futures an initiative that supports clean tech businesses. In addition, invited to speak at Financial Times to share her expertise in the future of car care and why a new alternative for car car is essential.
Laura highlights include:
Featured in Financial Times, Eluxe Magazine, Absolutely Mama and most recently featuring my views on on ways to shop leather responsibly on Simply Vegan Magazine.
Mentor at Make It Your Business a nationwide initiative to encourage and support women to start your own business since 2017.
Selected for Spring Summer 2019 Collection Campaign LaBante, Designer PETA Approved Vegan brand that will be featured LaBante Website, Concession Partners, LaBante Look book and Social Media.
58 Lifestyle ambassador newest travel size range and Christmas Holiday Collection in September 2018.
Contributing Digital Fashion & Lifestyle Editor reporting on conscious fashion, clean beauty & celebrity interviews on D-Journal in 2018.
Selected for Channel 5 TV series in London showcasing her “green” lifestyle as a business owner (@Kleen-app) in 2018.
Selected to spend a day at The Body Shop crutely – free lab and learn how the brand in 2018.
Invited to speak at Financial Times to share her journey at a clean tech business (only 6% of women) owner and views on the future of car care in 2018.
You can follow me on Instagram @lauraxadrianna
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